Festival Set to be a Feast of Fun!

Hazeldene's Richard Fulwell gets a slice of the Festival action!

Hazeldene's Richard Fulwell gets a slice of the Festival action!

For the second year in a row, Hazeldene is proud to announce it is sponsoring the Wigan Food and Drink Festival.

The 10-day event, which kicks off on 3rd March, will see Hazeldene sponsor the popular Restaurant of the Year competition, which was last year won by The Wheel Restaurant at Wigan and Leigh College.

Last year’s event was a huge success, attracting over 30,000 people who spent over £200,000.

Simon Ball, Managing Director of Hazeldene, said: “The Festival not only provides food and drink focused entertainment, it also promotes some very positive and valuable messages, such as healthy eating and buying locally. These are messages that we as a company support and willingly buy into.”

Hazeldene is also sponsoring the Food Heroes Day, which takes place on 10th March at the Wigan Market Kitchen Theatre and celebrates the region’s top food and drink legends. The event will be hosted by culinary champion and master chef, Brian Mellor, who Hazeldene worked with at the Festival last year.

As well as Brian Mellor, organisers have announced appearances and events featuring the Godfather of Italian Cooking and TV Chef, Antonio Carluccio, and host of ITV’s Britain’s Best Dish, Ed Baines.

There will be the Wigan Outdoor Market Kitchen Theatre, 17 restaurant events, a Fine Food Trail and a free outdoor concert by the aptly named and popular, Lancashire Hotpots. Kicking off the festival will be the CAMRA Wigan Beer Festival.

Keith Bergman, Wigan Leisure and Culture Trust’s Tourism Manager and Food Festival Organiser, said: “We are incredibly lucky to have so many international food and drink businesses located in Wigan Borough. It is down to them and our restaurant partners that we can put on this event. So we’re delighted they’ve shown such an appetite for the Festival”.

Hazeldene Announces Jobs Boost

Toasting the New Year in style as Wigan Business of the Year, salad supplier, Hazeldene, is set to bring around 25 jobs to the area after being given the green light for a £1.7m factory expansion.

Simon Ball, managing director of Hazeldene, was delighted to announce the news. He said:

“We’re really pleased about the expansion as not only will it boost the local economy, it also means we are a step closer to our aim of being the preferred choice of ready to eat fresh salad and speciality products.

“Our plans are to expand the factory so that we can install two new lines, bringing the total number up to 10.”

The news of the extension was announced at a positive time for Hazeldene, as it celebrates five years in its current site in Wigan.

Simon added:

“The last five years in the area have been really significant for us; we have strived to embrace the local community and are continuing to make improvements to become an ‘Employer of Choice’. Additionally, since our move to Wigan, we have increased our sales over five years by 176%.”

The expansion is due to be completed by May 2011, to fit in with the start of the summer salad season. Details of employment opportunities will be available here, on Hazeldene’s website.

Hazeldene Scoops Business of the Year

L-R: Lisa Nandy MP, Ken McLoughlin and Mary Jane McGhee from Hazeldene and Joanne Fletcher from NatWest sponsors of the Business of the Year Award.

L-R: Lisa Nandy MP, Ken McLoughlin and Mary Jane McGhee from Hazeldene and Joanne Fletcher from NatWest sponsors of the Business of the Year Award.

Hazeldene has been named Business of the Year at this year’s Wigan Business Awards.

Due to celebrate five years in its factory in Wigan, Hazeldene was awarded the esteemed title on Friday night at the prestigious ceremony in the Kilhey Court Hotel.

The event, which was attended by over 300 people, was organised by the Greater Manchester Chamber of Commerce and celebrated the best of Wigan business.

Ken McLoughlin, Operations Manager at Hazeldene, was delighted to be awarded the title, fighting off stiff competition from around 50 local businesses. He said:

“We’re over the moon to have been awarded Business of the Year 2010. It’s such an achievement for us but not without years of hard work and determination to get to where we are today.

“Our move to Wigan has been very successful and our aim to be the preferred choice of ready to eat fresh salad and speciality products is within reach, particularly as we are now 100% owned by William Jackson Food Group. We were also recently finalists in three categories at the Food Manufacturing Excellence Awards 2010.

“Over the past five years at Hazeldene, we have strived to embrace the local community and are continuing to make improvements to become an ‘Employer of Choice’.

“We’d like to thank all customers, suppliers, staff and all those who have helped this year be a success and as a result, be recognised at the Wigan Business Awards.”

The event was hosted by Miranda Barker, President of Wigan Chamber of Commerce and guests included Lord Peter Smith, Shadow Secretary of State for Education Andy Burnham and fellow local MPs Lisa Nandy and Yvonne Fovargue.

A spokesperson for the judging panel commented:

“The high standard of entries this year made judging for the Business of the Year particularly difficult. We were especially impressed by the content and professionalism of Hazeldene’s entry form but it was their presentation to the panel of five judges that convinced us that this company is the right choice for this accolade.”

Hazeldene Reaches Final of National Food Manufacturing Awards

Hazeldene has been named among the UK’s best food and drink manufacturers after reaching the final of the industry’s equivalent of the Oscars.

The company was among the finalists for an outstanding three categories (Fresh Produce, Diversity in Recruitment and Productivity Through Skills) at the prestigious Food Manufacturing Excellence Awards 2010, which took place at London’s Savoy Hotel on Tuesday, November 2nd.

Hazeldene was congratulated on achieving the very highest standards in food and drink manufacturing during a gala awards evening hosted by TV presenter Chris Hollins.

Simon Ball, managing director of Hazeldene, who attended the ceremony, said:

“Being recognised at the Food Manufacturing Excellence Awards is a real achievement for us and we’re delighted to have been finalists within three categories. Our aim is to become the preferred choice supplier within our sector and are constantly striving to be ‘Fit for the Future’ – a key goal and theme for us, particularly over the past 12 months.

“There have been a number of highlights for Hazeldene over the year and this has been thanks to the close knit and invaluable team in place here at Hazeldene. High points include becoming fully owned by our parent company – William Jackson Food Group, celebrating five years at our site in Wigan and unlocking more than 30% capacity, due to reducing waste, overheads and improving operational processes.

“We would like to take the opportunity to thank all customers, suppliers, staff and all those who have helped this year be a success and as a result, be recognised at a national awards ceremony.”

The judges were particularly impressed with the company’s unprecedented growth over the last 12 months, which has resulted in a significant increase in its team and as a result, operational performance.

Additionally the judges commended the fact that Hazeldene now has 20 different nationalities employed and tries to give temporary staff permanent contracts wherever possible.

The annual Food Manufacturing Excellence Awards, run by Food Manufacture magazine, are the premier event in the UK food manufacturing calendar. Prizes are awarded across nine manufacturing categories, from best ambient and general groceries to best seafood supplier.

Rick Pendrous, Editor of Food Manufacture, said: “The Food Manufacturing Excellence Awards recognise and reward the UK’s very best food and drink manufacturing companies of which Hazeldene is clearly one. We congratulate them on achieving the very highest standards in this competitive and fast moving industry.”

Hazeldene Gives Local Charity a Make-Over

The Hazeldene team at Me 2 You's head office

The Hazeldene team at Me 2 You's head office

A group of 11 Hazeldene staff have helped spruce up a local charity’s head office.

The team helped transform the Me 2 You charity head office in Hindley, using funds raised by Hazeldene staff and kind donations from Crown Paints.

Me 2 You is a new charity, set up in October 2009 to help bereaved children, young people and their families re-adjust to life after the death of a loved one, or loss due to separation.

Kelly Willison, Chairperson for the Me 2 You Charity, was delighted to have the Hazeldene team paint the whole of the office, which is newly purchased on Market Street in Hindley. She said:

“Hazeldene has been very supportive towards the charity. We didn’t have the funds or time to paint the new offices and were pleased when Hazeldene offered to help out.

“Many of the people who visit the head office have suffered a significant bereavement or loss so it’s important to have a relaxing atmosphere, which it now does, thanks to the make-over. We’d like to say a big thank you to Hazeldene for their support.”

The charity depends heavily on public donations and funds raised through events so was delighted when Hazeldene additionally contributed a further £300, raised via staff donations.

Mary Jane McGhee, HR Manager at Hazeldene who helped to organise the event, said:

“We had a lot of fun painting the Me 2 You office and it was a pleasure being able to offer our support to a very worthy cause. At Hazeldene, we are firm supporters of organisations like Me 2 You, who provide such a valuable service to the those in need.

“Our financial contribution will assist the Me 2 You core services, including grief and loss camps and small group work. The charity does some fantastic work for the community and hopefully we will be able to continue our support going forward.”

For more information about Me 2 You, its events and fundraising activities, visit www.me2youbereavement.org.uk < http://www.me2youbereavement.org.uk> .

The Future’s Looking Fresh for Hazeldene

Simon Ball

Simon Ball

In the recent edition of the leading fresh produce trade magazine – FPJ – managing director, Simon Ball, looks forward to the scorching summer season in the UK after a difficult winter for the industry.

After the long winter, many of us thought summer would never arrive… Thankfully it has and we are well placed to strengthen our position as a leading supplier of fresh leafy salads to our customers.

The recent decision by William Jackson Food Group (WJFG) to acquire the minority stake held previously by the founding shareholders, making Hazeldene a wholly owned subsidiary, will add fresh momentum to our initiative of ‘putting flavour back on the plate’. This further emphasises the commitment that WJFG has to the fresh produce category, through its ownership of both Hazeldene and Parripak.

Since late April, we have seen a significant increase in sales levels across our customer base and this is reflected in recent Kantar Worldpanel data, showing the bagged salad category remains in strong growth at 8.6% (52 w/e to 18/4/10).

The prospect of a bumper summer, fuelled by the inevitable World Cup barbecues, is set to boost growth for us, which we are all very excited about. It is also clear that the prepared salad market is in good shape ahead of the key summer season, with major supermarket groups enjoying strong growth, despite one of the coldest winter seasons on record. Some are into double digits, which for a mature, high penetration category like bagged salads, is bucking many of the recession-led trends, such the rise in cooking from scratch.

The gloomy views ahead of the recent recession suggested a wholesale reversion to whole head products, which simply hasn’t happened. This is positive news for the industry as it shows that consumers’ appetites for low waste, great tasting leaf products and convenient meal solutions, has not been affected.

At Hazeldene, we are working closely with all our customers to ensure our products are tailored towards their business needs. This is something we are working hard to deliver, some of which will arrive as early as summer 2010. In April this year, we invited a number of key business-to-business customers to our Spanish crop trials, where we looked at ways of enhancing the leaf offer within their products. Some of our customers spent a little longer than originally planned, following the eruption of Iceland’s Eyjafjallajokull volcano – unfortunately coinciding with our trials! However, after what seemed like an outtake from ‘Planes, Trains and Automobiles’, all of our customers got home… eventually!

So far, indications are that the UK crop is looking good and having just about completed the migration from imported to UK sourced products, we can now reflect on what was possibly one of the most difficult winter season’s supply in most peoples’ memories. Although, on a plus side, we were able to source our products within Europe instead of America, despite the weather issues.

Whilst it is quickly forgotten by many and ongoing supply is a taken as a given, the supply chain effort in ensuring the product was available, is not to be underestimated and has certainly provided some clear direction for the next winter season. Our own operation, based near Murcia in Spain, proved invaluable through the winter season giving us ‘on the ground’ reports on availability, as well as the weather. At times it felt as though Lancashire had moved to southern Spain!

So, as we now embark on the summer 2010 season, I am confident that we will finally see that ‘barbecue summer’ I have been predicting for the last couple of years. A wholly owned subsidiary of WJFG will see us delivering industry leading development initiatives, which continue to fuel growth in the fresh salad category.

Students’ Delight as Restaurant Scoops Top Award

Front, second from the right is Lucy Pickup, Scheduling Team Coordinator & Sales Support at Hazeldene (sponsor of the competition) and to the left of Lucy is Dawn Varley, Lecturer of Food and Hospitality at Wigan and Leigh College. Lucy and Dawn are surrounded by students and staff at the award-winning Wheel Restaurant.

Front, second from the right is Lucy Pickup, Scheduling Team Coordinator & Sales Support at Hazeldene (sponsor of the competition) and to the left of Lucy is Dawn Varley, Lecturer of Food and Hospitality at Wigan and Leigh College. Lucy and Dawn are surrounded by students and staff at the award-winning Wheel Restaurant.

Hazeldene is delighted to announce that Wigan and Leigh College’s ‘The Wheel Restaurant’ has been crowned Restaurant of the Year 2010.

Competing against over 800 entrants, the establishment deservedly picked up the top culinary award, which was sponsored by Hazeldene and part of the recent Wigan Food & Drink Festival.

Lucy Pickup, Scheduling Team Coordinator & Sales Support at the leading UK freshly prepared salad supplier Hazeldene, who helped select the winner, said:

“We’d like to congratulate The Wheel Restaurant and all staff for this achievement – it’s thoroughly deserved. It’s a great acknowledgement for the students, particularly as they work hard to ensure the restaurant has a fun and friendly atmosphere, whilst being very enthusiastic about all things culinary. This is reflected in their varied and appetizing dishes.

“At Hazeldene, we are firm supporters of those who contribute to the community, particularly up-and-coming and talented young chefs – these students could be the next big thing in the food world! As The Wheel Restaurant is part of Wigan and Leigh College and run by Catering & Hospitality students, it brings a welcome boost to the area and to the lives of those involved.”

The Wheel Restaurant, which opened in 2007, offers three course lunches and dinners at reasonable prices. Meals are prepared, made and served by students who will progress on to the catering and hospitality industry.

Terry Keyte, Catering & Hospitality Manager at Wigan & Leigh College said:

“We are extremely pleased to have won Restaurant of the Year. The students share a love of food and work hard all year round to ensure that this is echoed in our meals and overall service.

“We’d like to thank everyone who voted for us and hopefully will see many of you at the restaurant in the coming months to join our celebration of winning this worthy award.”

In addition to winning the title of Restaurant of the Year 2010, The Wheel Restaurant will receive a trophy to proudly display to customers and staff, whilst the nominee will receive a weekend break at Taste of London – a restaurant festival celebrating food and drink.

Nominee, Gillian McQuade of Wigan, is a regular diner and big fan of The Wheel Restaurant. In her nomination, she stated: “The food is prepared and served by young and enthusiastic people, who have a zest for life and a love for food.”

Hazeldene was a principal sponsor of the Wigan Food & Drink Festival, which took place between 4th – 14th March and was the most successful to date, attracting crowds of over 30,000.

For opening times and reservations of The Wheel Restaurant, contact 01942 761888 or log on to www.wigan-leigh.ac.uk

Simon Returns from Outward Bound Challenge

KIlimanjaro March 2010 173

Simon during his Kilimanjaro adventure

After almost 50 hours of intense trekking, altitude sickness and temporary blindness in one eye, our MD Simon Ball is celebrating after conquering Kilimanjaro and breaking his fundraising goal.

Simon swapped his smart shirts for climbing gear to tackle the highest freestanding mountain in the world in March. He managed to raise an impressive £10,500 along the way for the Outward Bound Trust, beating his original target by £500.

Simon battled through very little sleep, dehydration and severe altitude sickness before reaching Stella Point (18,995ft) – on the roof of Africa, to experience breathtaking views and an incredible sunrise.

He said: “The trip was certainly a once in a life time experience and one which I’ll never forget. It was much more of a challenge than I thought it would be and I never imagined how difficult I would find coping with the effects of the altitude.

“The most difficult thing I had to overcome was my fear of heights, over and above the training and the trek itself. My lasting memory of the trip will be going to sleep on Tuesday night looking at the Great Barranco Wall (all 800ft of it) in absolute fear! I managed to conquer it on Wednesday morning but only with some great encouragement from the team! A really small feat for me to overcome when I think of the children who will benefit from the funds raised.

“All in all, it was a great trip and an amazing experience, matched by some enormous generosity and support by colleagues, suppliers, friends and family to whom I am incredibly grateful.”

Simon’s journey doesn’t end here – he has been invited by H.R.H. The Duke of York to attend the Outward Bound Trust lunch at Buckingham Palace on 27th April, as an acknowledgement of his mountainous experience.

Funds raised by Simon’s Kilimanjaro trek will allow 60 young people to go on a week long course at Outward Bound.

To make a donation online go to: http://www.justgiving.com/simon-ball

To find out more about the Outward Bound Trust visit: www.theoutwardboundtrust.org.uk

Master Chef’s Demo Delight at Culinary Festival

Lucy Pickup, Scheduling Team Coordinator & Sales Support at Hazeldene with master chef Brian Mellor at the Hazeldene Market Kitchen Theatre Demo - part of the Wigan Food & Drink Festival.

Lucy Pickup, Scheduling Team Coordinator & Sales Support at Hazeldene with master chef Brian Mellor at the Hazeldene Market Kitchen Theatre Demo - part of the Wigan Food & Drink Festival.

Brian Mellor, the crème de la crème of master chefs, and Hazeldene helped food lovers turn over a new leaf at the Wigan Food & Drink Festival on Saturday (13th March 2010).

Chef Brian used his culinary skills to demonstrate to the crowd the many ways in which fresh salad can spruce up even the simplest of meals at the Market Kitchen Theatre, sponsored by Hazeldene. Crowds were able to taste a selection of Hazeldene’s key leaves, including Apollo, Bellagio and Rocket, while also tasting three tailored recipes on the day.

Lucy Pickup, Scheduling Team Coordinator & Sales Support at Hazeldene, was delighted to have Brian on board and assisted him on the day. She said:

“Brian did a brilliant job of showing the crowd how to use salad to add new flavours, colours and textures to even the simplest of dishes. There was a real buzz on the day and Brian’s energy and enthusiasm for cooking was clear from the outset. His advice and tips were helpful for both beginners and experts.

“Assisting Brian at the demo is just the start of what will hopefully be a growing relationship with Hazeldene. Going forward, we’d like to delve into Brian’s gastronomic expertise to help our product development and innovations. Sharing the same values, from the importance of producing locally during the UK summer season, with local growers and suppliers, to being honest, friendly, professional and passionate about what we do. Sharing a love of all things salad also helps!

Brian, who runs his own cookery school in the Wirral, said:

“There was a lively atmosphere at the demo and it was great to see so many families in attendance on the day. Hazeldene and I worked together to ensure that the dishes prepared were flavoursome and creative, yet simple enough for everyone to be able to recreate at home easily. We also wanted to make sure that the key ingredients were available in all supermarkets and at a reasonable cost.

“Hazeldene is a key player in the food industry and it was great to be able to work with a local supplier – something which I am a big supporter of. Hopefully the Wigan Food & Drink Festival will be the first of many partnerships with Hazeldene, which will flourish going forward.”

For further information on Brian Mellor, visit www.brianmellor.co.uk

Top Chef Teams up with Hazeldene to Tingle the Taste Buds of Wigan

Hazeldene and Master Chef, Brian Mellor, have teamed up to cook up a storm of salad at this year’s Wigan Food and Drink Festival. The award-winning chef will host Hazeldene’s Outdoor Market Kitchen Theatre, which takes place at 11.30am on Saturday 13th March at Wigan’s biggest culinary festival.

Hazeldene, is sponsoring the event and with the support of Brian, will help festival goers ‘put more flavour on their plates’ and learn how to be a little more creative with all things salad. As well as gaining some top advice from Brian, attendees can look forward to demonstrations, tastings and giveaways.

Simon Ball, Hazeldene’s managing director, was delighted to announce Brian’s involvement. He said:

“Brian’s approach is a perfect fit with ours, having been recommended by a friend as being honest, friendly, very professional, highly engaging and passionate during demonstrations. As a keen supporter of locally sourced produce, Brian understands the importance of such relationships, something that we share, value and are extremely proud of with local suppliers, seed houses and growers, to provide a seamless link from plant to plate.

“We’re thrilled to have him on board at our Outdoor Market Kitchen Theatre and are looking forward to seeing his creativity with Hazeldene’s produce through the three differing salad recipes he will be demonstrating on the day. We are expecting the demo to not only be informative but entertaining – something that is not to be missed! So, make sure you, your family and friends come along and taste the flavoursome dishes on offer!”

Brian, the former Executive Chef at Granada TV and Head Chef, was delighted to be teaming up with Hazeldene at this year’s Wigan Food & Drink Festival. He said:

“Ever since a young age, I’ve always loved cooking so I’m really looking forward to being able to share my passion and enthusiasm for all things culinary with people from Wigan and beyond. Chefs love ‘funky’ leaves, shoots and cresses and this chef is no exception, so I’m really into what Hazeldene does. Whether it’s as a side, main on within a wrap, salad can really liven up a meal and it’s healthy too, so you can’t go wrong!”

Hazeldene’s Outdoor Market Kitchen takes place on Saturday 13th March at 11.30am until 1pm. A full festival programme is available from Wigan Tourist Information Centre (contact 01942 825677 or visit www.wlct.org/foodanddrink).

More info on Brian Mellor can be found at www.brianmellor.co.uk.